holiday shopping trail

How It Works

Shop local this holiday season and enter to win great prizes! The Holiday Shopping Trail is online this year with challenges you can complete every day. The more you click, share, and shop, the more chances you have to win!

Play to win the Grand Prize—a $500 splurge at the business of your choice!—or one of many great prizes from shops, restaurants, and venues on the Trail, including gift cards, gift baskets, gadgets, home items, and more!

Grand Prize: $500 to the business of your choice Terms apply.

Second Place: $250 worth of gift cards to participating businesses

Third Place: $100 worth of gift cards to participating businesses

Plus, you get entered to win a random prize drawings – gift cards, gift baskets, and more – just for participating!

See the participating businesses below. More prizes coming soon!


It’s never too late to sign up!

4 Ways to Shop Local

The 2020 Holiday Shopping Trail & Challenge is sponsored by

the day Comcast Business

Thank you to our partner organizations:
Old Saybrook Chamber of Commerce | Southeastern CT Cultural Coalition

Thank you for participating in our Holiday Shopping Trail!

Winners will be notified by email shortly.

[rafflepress id=”3″]

Where to Shop

Filter the table by business category or location and click the + to see if your favorite business is currently running any holiday specials!

, , Over Andover Barntique
415 Route 6
AndoverRetail11/27, 11/28 & 11/29 - giveaway grab bags for the first 20 customers each day! 12/4 FLIP COIN, 12/12 FOOD FEST FOOD TRUCK, 12/17 UGLY SWEATER SOIREE, 12/20 FURNITURE FRENZY - see website for details!
,,, lj-blooms200x200L&J Blooms Florist & Gifts
11 Baker Lane
East HaddamServicesSHOP NOWBlack Friday and Small Business Saturday Deals 15% off all holiday wreaths. 20% off in home holiday decorating. Holiday deal, Order christmas centerpiece by December 12th to receive free delivery.
, , Wondrous Finds
11 Baker Lane
East HaddamRetail10% off anything
, , Essex Indoor Golf Center
23 Saybrook Rd, suite 5
EssexEntertainmentgift certificates available, any demonination
, , Village Pizza
1602 Route 12
Gales FerryFood & Beverage Buy any four large pizzas get a large cheese free. By any large Gourmet pizza get a small cheese free Buy any 2 large gourmet pizzas get 12 free wings and a 2 L bottle of soda
,,, Aspekto-Jewelr-200x200yAspekto Jewelry
100 Plaza Ct, Unit 656
GrotonRetailSHOP NOW15% Off All Jewelry Orders + Free Shipping Valid: November 28 - 30
, , Baymont Inn and Suites Groton/Mystic
360 Rt 12
, , Board & Brush
80 Stonington Road
Suite A-2A
GrotonEntertainment11/27-11/29 Purchase two DIY @home kits and receive a coupon for $20 off a future workshop (must book workshop between 12/23/20 and 5/31/21).
, , Flanagan's Food and Drink
360 Rt 12
GrotonFood & Beverage
, , Holdridge Home and Garden Showplace
749 Colonel Ledyard Hwy
LedyardRetailHoldridge's has unique gifts and everything you need for the DIY. We have fresh and LOCAL live and cut Greens and Trees. Our artificial trees and roping are high quality and will last for years!
, , Ledyard Town Spirits
749a Colonel Ledyard Highway
, , Tanger Outlets at Foxwoods
455 Trolley Line Blvd
MashantucketRetailGreat Tanger Friday, November 27th Doors open from 6am - 9pm Free Gift - Dash the Deer Show $100 worth of same day receipts at Shopper Services to receive a Holiday Plushie. While supplies last.
, , Your CBD Store
170 Flanders Rd., D7
East LymeRetailYour CBD Store is offering holiday bundle packages from 10% to 25% off!! We make a beautiful holiday tin filled with cbd products of your choosing and add a few small items to create the perfect gift.
, , Your CBD Store
972 Boston post road
MilfordRetailYour CBD Store is offering holiday bundle packages from 10% to 25% off!! We make a beautiful holiday tin filled with cbd products of your choosing and add a few small items to create the perfect gift.
, , Nature's Art Village
1650 Hartford-New London Tpke.
MontvilleOtherDecember 3rd - December 6th is our Annual Toy Sale
, , Alice in the Village
27 Coogan Blvd, 26 a
MysticFood & Beverage 20%-50% off on tea tins, jewelry, and nightmare before Christmas items.
, , Bank Square Books
53 West Main Street
, , Ivory Ella
12 West Main Street
, , Main Street Soap
Emporium 22 E. Main St
,,, mystickknotwork200x200Mystic Knotwork
25 Cottrell Street
MysticRetailSHOP NOWFree Shipping for orders over $40 November 23 - 30
, , Mystic Seaport Museum
112 Greenmanville Ave
MysticRetailMEMBER DOUBLE DISCOUNT DAYS 11/27-12/06 Mystic Seaport Museum members will receive 20% off* their purchase! Visit for days and hours of operation. *some exclusions apply
, , Mystified
14 Clara Dr, Suite B
, , Rochelle's on Main
42 W. Main Street
MysticRetailRochelle's Boutiques offer a wide range of gifts for everyone on your list! Black Friday Weekend: STOREWIDE SALE in all locations! Holiday Cheer & Store Specials now through Christmas!
, , Rochelle's on Cottrell
11 Cottrell Street
MysticRetailRochelle's Boutiques offer a wide range of gifts for everyone on your list! Black Friday Weekend: STOREWIDE SALE in all locations! Holiday Cheer & Storewide specials now through Christmas!
, , The Blue Horse Children's Shop
1 W Main Street
, , The Spice & Tea Exchange of Mystic
6 W. Main St
MysticRetail12 Days of Christmas (promo), Dec. 1- Dec 12. Each day a different promo will be announced. We will do phone orders and hold your purchase for the 12 days so limiting contact
, , Title IX: A Pop-Up by Bank Square Books
345 State Street
New LondonRetail
,,, flavours-200x200Flavours of Life, The Fair Trade Store
86 Bank Street
New LondonRetailSHOP NOWHoliday Promotion: November 28 - December 24: Free organic, fair trade chocolate bar with your purchase of $25+
,,, habitat200x200Habitat for Humanity of Eastern Connecticut
377 Broad Street
New LondonOtherSHOP NOWOur two ReStore locations will close on Wednesday 11/25 at 2:00pm and reopen on Saturday 11/28 at 10:00 am for Small Business Saturday. Both stores are closed on Thanksgiving and Black Friday.
, , Mercedes Benz of New London
488 Coleman st
New LondonOtherHoliday sale on all remaining 2019 Models
, , New London Maritime Society/Custom House Maritime Museum
150 Bank Street
New LondonRetailNL Maritime Society offers 2-for-1 gift memberships this holiday season, with a 10% off in the Custom House MUSEUM SHOP on Small Business Saturday -- for gifts with an extra feel-good factor.
, , Northern Light Gems
60 State Street
New LondonRetailBlack Friday Save 30-80% in store and also on small business Saturday
, , The Day Publishing Company
47 Eugene O'Neill Drive
New LondonServices
, , Grace
46 Pennsylvania Ave
NianticRetailHoliday deals are offered all season long! Follow along on our website and social media channels for the latest shopping specials.
, , Wild Birds Unlimited
190 Flanders Road
NianticRetailHot Pepper Cranberry Wreath - Spend $50, get 50% OFF Hot Pepper Cranberry Wreath! Offer valid December 4th thru December 24th.
, , Farmtrue
81 Norwich Westerly Road
North StoningtonFood & Beverage Save 25% off all holiday gift packages, 15% off sitewide, free soap with a purchase of $100 or more. Offer valid from Friday, November 27, 2020, 12:00 AM through Monday, November 30, 2020, 11:59 PM.
, , Keith's Appliances
320 W Thames St
NorwichRetailBlack Friday at Keith's Appliances
, , Small Potatoes
50 Pleasant Street
NorwichRetailWhisktopia will be on site with their fantastic cupcakes and oreo stuffed cookies!
,,, flogrisFlorence Griswold Museum
96 Lyme Street
Old LymeOtherSHOP NOWWe will be having special promotions, but do not have information at this time.
, , Laysville Hardware
171 Boston Post Road
Old LymeRetail
, , The Bowerbird
46 Halls Road
Old LymeRetailSmall Business Saturday: 20% off T. Jazelle Bracelets, Stonewall Kitchen products, and New York Puzzle puzzles. Free Squeezmeez toy with $35+ toy purchase. Free Green Toys car with Green Toys purchase
, , Jazzercise
138 Old Boston Post Rd
Old SaybrookServices10 classes for $39!
, , Wild Birds Unlimited of Old Saybrook
434 Boston Post Road
Old SaybrookRetailFill-A-Bag Sale 11/13 to 11/30/20. Bring in this ad and get 25% off everything you can fit in our shopping bag! Offer not valid on previous purchases, gift cards, optics, DSC memberships, sale items.
,,, Capizzano-Olive-Oils-and-Vinegars-Logo-200x200Capizzano Olive Oils & Vinegars LLC
5 Coggswell Street, Suite 1
PawcatuckRetailSHOP NOW
, , Next Tech Solutions
158 S Broad Street
, , Rise Nutrition
37 S Broad St, Unit 9
PawcatuckFood & Beverage Small Business Saturday & Black Friday event featuring special prices for gift baskets & gift cards. Small Business Sat will have free samples & special events for the holiday season.
,,, Enchanted-Jewelry-ring200x200Enchanted Jewelry
131 Norwich Road
PlainfieldRetailSHOP NOWEnchanted Jewelry is offering this coupon code on our website exclusive for Holiday Shopping Trail shoppers: EJgivesthanks to receive 35% off one item on our specials tab! Buy online, pick up in-store
, , Fleming's Feed
353 Route 165
PrestonRetailSale flyer & in-store sales 11/27-12/24/2020
, , Renee's Bistro and Working Girl Catering
142 School St. Putnam, CT 06260
PutnamFood & Beverage
, , Wonderland Comics
160 Main Street
PutnamRetailSale details will be posted on the store Facebook page as we get closer to the holiday season.
, , Artisans at Middle River
60 Main Street
Stafford SpringsRetailWe will be participating in Small Business Saturday with a raffle for a gift basket filled with items donated by our 30+ artisans in the shop.
, , Blazing Saddles Consignment
85 Main Street
Stafford SpringsRetailConsignment saddles and tack, equestrian library, gifts, and local artisans. Laura Claman Equine Solutions office and equine services.
, , Three Graces Vintage Thrift
2 River Road
Stafford SpringsRetailThree Graces always has everything on sale Thousands of items and styles available
, , Fleming's Feed
786 Stonington Rd
StoningtonRetailFlyer and in-store sale 11/26-12/24/2020
, , Rochelle's Boutiques
22 Bayview Ave Unit 77
StoningtonRetailRochelle's Boutiques offer a wide range of gifts for everyone on your list! Black Friday Weekend: STOREWIDE SALE in all locations! Rochelle's Velvet Mill Hours: FRI: 10-8, SAT: 9-7, SUN: 11-5
,,, como-200x200Stonington Community Center
28 Cutler Street
StoningtonRetailSHOP NOWSelected items 25 to 50% off storewide!
, , Stonington Vineyards
523 Taugwonk Rd
StoningtonFood & Beverage 10% off 6 bottles of wine. Use local wine for your holidays!
, , The Beer'd Brewing Co.
22 Bayview Ave
StoningtonFood & Beverage Up to 40% off Marked Glassware on Small Business Saturday [11/28/2020 - In Store ONLY | NOT VALID ONLINE]
, , Red Barn Creamery Stearns Farmstand
483 Browns rd.
StorrsFood & Beverage
, , Tolland Red & White
46 Tolland Green
, , Chili's Grill & Bar
2000 Norwich NL Tpke
UncasvilleFood & Beverage
, , Montville Florist
315 Route 32
, , Ivy's Simply Homemade
316 Boston Post RD
WaterfordFood & Beverage
, , Westbrook Outlets
314 Flat Rock Pl
,,, melissa-ashley200x200Melissa Ashley Brides
32 High St.
Westerly, RIRetailBOOK AN APPOINTMENTWhite Saturday Sample Sale. We are clearing out some inventory to make way for new samples to arrive in the new year! We will have wedding dresses, mothers dresses and formalwear deeply discounted!
, , The Hoot
86 Storrs Rd
, , Willimantic Food Co-op
91 Valley Street
, , Pink Basil
27 Coogan Boulevard
MysticFood & Beverage
, , Main Avent Sports & Apparel
66 Franklin Street
NorwichRetailSHOP NOWHoliday Pajama Sets , With Custom Branded Merchandise for Sale
, , Puffins Restaurant
169 Thames Street
GrotonFood & Beverage
, , Zest Fresh Pastry
22 Bayview Ave
StoningtonFood & Beverage
, , Zest Coffee Bar
749 Colonel Ledyard Hwy
LedyardFood & Beverage
,,, Terrence-Irving200x200Terrence Irving PhotographyServicesBOOK NOWAs part of the holiday promotion, use SHOPBLACKCT20 to get a complimentary engagement photo session with any wedding booked between 11/27 and 12/31. Enter code in website contact form.
, , Mystic Cheese Co
225 Leonard Drive
GrotonFood & Beverage
,,, above-all-else200x200Above All Else, Success in Life and Business
OtherSHOP NOWMention the Chamber of Commerce and get 15% off when you place your order on the web site through Paypal. Three award-winning books in different genres that make a great holiday gift.
,,, michaels200x200Michael's Dairy
629 Montauk Avenue
New LondonFood & Beverage SHOP NOWMichael’s Dairy gift certificates make great gifts! “Buy One Pint, Get One at Half Price” sale, while they last! Coupon code PINTSALE. 10% discount on online breakfast orders! Coupon code BREAKFAST.
, , Norwich Arts Center
62 Broadway
NorwichEntertainment“Small Treasures” holiday show: FREE gift wrapping for Chamber members w/ any purchase in our galleries on Dec. 5th. Every Sat. in Dec. you can shop locally for unique, ornaments, cards, art & more.
, , Xfinity Store by Comcast
220 Ct-12
, , Matthew's Catering Co.
15 East Main Street
Central VillageFood & Beverage We offer gift certificates, fresh-made meals-to-go (pickup or free local delivery) through Matthew's Market, plus customized catering. Menu posted daily on our Facebook page, or call 860-382-2907!
, , Mystic Luxury Cinemas
18 Coogan Boulevard
MysticEntertainmentFor a limited time, purchase a gift card and receive free movie ticket(s). Concessions available to-go. We're available for private rentals; any film, any day, watch your favorites on the big screen!
, , Gordon's Yellow Front Wines & Liquors
177 Colman Street
New LondonFood & Beverage
, , Gourmet Galley Catering, LLC
138 Norwich Westerly Road
North StoningtonFood & BeverageGG at Home offers fresh and frozen eco-friendly packaged meals including: salads, entrees, soups, hors d’oeuvres, and desserts, as well as locally sourced food products and specialty food items.
, , One Personal Grooming Studio
20 Bank Street
New LondonServicesEvery time you visit during the month of December, enter yourself or someone you know that could use some pampering into a drawing to win a luxurious champagne facial and body polish!
, , 2 Wives Brick Oven Pizza
45 Huntington St
New LondonFood & BeverageWe deliver through UberEats & DoorDash! Stop in for award-winning brick oven pizza, fresh pasta, salads, and Italian bread sandwiches in a casual dinner atmosphere, conveniently located.
, , Fiddleheads Natural Foods Coop
13 Broad Street
New LondonFood & Beverage
, , Noodles & Rice Bistro
165 Bank Street
New LondonFood & Beverage
, , ABC PhotoLab
Olde Mistick Village - 27 Coogan Boulevard; Building 1A
, , Marvel Home Decorating
15 Chesterfield Road
East LymeRetail
, , Holmberg Orchards & Winery
12 Orchard Lane
Gales FerryFood & Beverage
, , Rug Decor LLC
21 East Main Street
, , Shore TV & Appliance
1416 Gold Star Highway
, , Shoreline Sewing Machine Company
27 North Main Street
Old SaybrookRetail
, , The Classy Lion
165 State St, Suite 322
New LondonRetailThe Classy Lion will open it's petite boutique and workroom to the public for the first time on Small Business Saturday. We offer women's apparel, handmade jewelry, home décor items, and more.
,,, web-logo2Hygienic Art, Inc.
79 Bank Street
New LondonOtherSHOP NOWWe are also hosting an outdoor artists' market on Saturday, December 19th from 12-7 pm! We have over 60 artists participating and selling artwork in out Galleries and online store. The most we have ever had for our annual Holiday market, Art = Gift. So far, we have sold over $3K of art and handmade items since Friday December 4th. We are very proud and excited! Featuring furniture installation by Sampson's Home Improvement!